FEMINISM, BUT MAKE IT FASHION

Because nothing says smash the system like doing it in breathable cotton.

Our slogan merch is for women who can dismantle the patriarchy before lunch - and still look good doing it.
Warning: may cause spontaneous confidence and mild discomfort in mediocre men.

COMPLETELY NECESSARY ACCESSORIES (OBVS)

For when you’ve got your life mostly together and just need the finishing touches to sell the illusion.

- Beanies for bad-hair-day diplomacy.
- Mugs for caffeinated survival.
- Bags for carrying the emotional weight of being the organised one.
- And caps, because sometimes, hiding from society is self-care.

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THE COSY RESISTANCE

Comfort as quiet protest.

Hoodies and sweatshirts for women who’ve stopped pretending “doing it all” is the goal.

Made for soft clothes, strong opinions, and low tolerance for nonsense.

Warm enough for winter. Cool enough to make your point without saying a word.

THE UNAPOLOGETIC EDIT

Subtle? Never met her.
Every piece says what you’re thinking - so you don’t have to waste breath explaining it (again).

Think: feminist energy, sarcastic undertones, and just enough comfort to survive another “quick call that could’ve been an email.”

Soft cotton. Sharp wit. 100% powered by caffeine and staying true to your boundaries.

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WFH COLLECTION


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EVERYTHING ELSE